A big change that has occurred in my household this year is the amount of shopping we do online – it has gone up a lot. It extends to food – a significant part of my daily calories now get delivered to our house. It isn’t just price driving that change; some of what we order online is very difficult to obtain locally. In fact, it was looking for items I wanted to add to my diet for health reasons that catalyzed this shift to online shopping at sites like Shoppok.
Since the rise of large internet-based e-commerce sites, the growth of online shopping has been exponential, with a huge increase in the number of consumers choosing to buy online rather than in-store. Many traditional retailers have also followed suit, with most shops now having a dedicated e-commerce website from which consumers can make online purchases, from high street brands to charities. Even brands which no longer exist on the high street are often available online. With new services such as Click & Collect blossoming online, here are some of the reasons why online shopping is better than purchasing in-store.
The internet is also home to many discount websites and third-party retailers who offer goods at reduced prices, meaning that you can find the same product for a fraction of its net value. This gives consumers a much broader access and ability to find the latest deals and promotions.
What have been your experiences shopping online? Any thoughts about how it all plays out going forward?