Lifted from NPR Weekend Edition: The Super Bowl Stock Market Predictor holds that if a team from the old NFL wins, the market will rise in that year; if a team from the old AFL wins, the market will fall. In 1990 two researchers found that the predictor was accurate 91 percent of the time. […]

The Miami Insider has a comment on who makes money today, and who benefits in the longer run. Reprinted with permission from the author. Daniel Honan writes, quote: The Economic Impact: Can Super Bowl XLIV Live Up To The Hype? When Plum posed this question to both the Super Bowl Host Committee and a number […]